From my initial brainstorm, I think I am going to go with creating designs for different kinds of shops not different kinds of shoppers.
I am going to have female illustrations/prints on the tote bags, however this doesn't limit them to be used just by females.
1. Food shop tote bag
2. Make up/ Beauty tote bag
3. Clothes shop tote bag
I am going to stick with these 3 designs as I think they are a good variation and I am also aware of my time plan and what is realistic to complete over the easter holidays. This means I can focus on getting 3 designs that I am really happy with and can develop them and play around with different variations.
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