Studio Brief 02 - Design Process - Object Lessons

Studio Brief 2: Swiss educational reformer, Johann Heinrich Pestalozzi, believed that thought began with sensation and that teaching should use the senses. Maintaining that children should study objects in their natural environment, Pestalozzi developed a so-called "object lesson" that involved exercises in learning form, number and language. Pupils determined and traced an object's form, counted objects and named them. Students progressed from these lessons to exercises in drawing, writing, adding, subtracting, multiplying, dividing, and reading. Pestalozzi employed the following principles in teaching: (1) begin with the concrete object before introducing abstract concepts; (2) begin with the immediate environment before dealing with what is distant and remote; (3) begin with easy exercises before introducing complex ones; and (4) always proceed gradually, cumulatively, and slowly. This project asks you to begin with an object and to use Pestalozzi’s principles of observation, description, naming and classification to analyse your object, and in doing so, to develop your own personal project in response to this visual and conceptual research. Rationale: I intend to create a publication that explores vinyl listening depending on the mood of the person, the emotion they are feeling and maybe a life experience that are going through or have gone through. Each page of the publication will be illustrated, linking the image to the chosen album so there can be a connection within each illustration and the album. The purpose of this publication is to create something relatable for people to read and allow them to connect with the album through vinyl because their sales have increased so much over the past few years. It will be important to carefully consider the colours used and the aesthetic of how the booklet looks because I intend the booklet to appeal to an audience of around 18-25 because I am confident in knowing these ages will have experienced these events at some point within their life.